How the media confuse a slogan with a story


By Ramishah Maruf, CNN Business

Infrastructure week is a ‘cheeky’ slogan, but the real story is what infrastructure funding in the ‘Build Back Better’ bill will accomplish, CNN chief media correspondent Brian Stelter said on Sunday. , in “Reliable Sources”. And it is the media’s responsibility to report the story, not just to repeat catch-all slogans.

Critical Race Theory is another example of a concept that has become a rallying cry.

“The activists who tried to do critical race theory from a national story to a national slogan, ”Stelter said. “They knew what they were doing. They were trying to create a bogeyman and it worked.

Natasha Alford, vice president of digital content at Grio and political analyst at CNN, said the media, in an attempt to answer questions, often fall into the trap of repeating phrases that are used to intentionally derail public dialogue.

“The media are struggling to try and answer the big questions before our deadline,” Alford said.

And when one focuses too much on slogans, news content can be pushed aside. One october CBS poll found that only 10% of Americans know the details of the “Build Back Better” bill.

“There have been so many slogans, so much discussion of horse racing politics, so much spotlight on people like Joe Manchin and Kyrsten Sinema,” said Nicole Hemmer, associate researcher at Columbia University. “But not enough attention is being paid to actually informing people about the content of this bill.”

Stelter said the news format can also have an effect – users often have to pay a subscription to gain access to substantial and in-depth coverage. And too often, complex issues, such as CRT, are described in overly simplified terms, in black and white.

The media have also been criticized for their reporting on the economy.

“People experience the economy, not just through the media, but their own experience,” said Claire Atkinson, chief media correspondent at Insider. “And we are absolutely not here to be the promoters of the Biden agenda in any way.”

Yet there is a “bad news bias,” where the media is drawn to coverage of the negative.

“Some of that prejudice comes out of the door too soon,” Alford said. “I mean, it wasn’t even 48 hours after Joe Biden was elected, and (media is asking) ‘are we failing?'”

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